Showing posts with label private label. Show all posts
Showing posts with label private label. Show all posts

Sunday, April 8, 2018

Sonik Tournos 8000 reels

I purchased some new Sonik Tournos 8000 reels for this coming season. These reels are "quick drag" style versus the bait runners I've been using. Hopefully it won't be too much of an adjustment.

I found myself fishing with a very loose drag and then adjusting tighter when fighting the fish. That's exactly how a "quick drag" reels works, so I bought some.

Sonik Tournos 8000 reels
A guy on one of the fishing discussion groups was razzing me about buying a "knock off" reel. I did a little research and it does appear that the Sonik Tournos 8000 is a "private label" version of the Akios SCORA 80. I'm not quite sure what he was hoping to do by pointing that out. Perhaps he wanted to tarnish my purchase in some way, but "private label" manufacturing is quite common. I haven't confirmed it one way or another, but if it's true it doesn't bother me at all. Also, I paid much, much less than the $189 retail price via Carolina Cast Pro. One could make a good argument that buying a "private label" is a shrewd way to get quality for a lower price.

Buick, Oldsmobile, Pontiac; Ford, Mercury, Lincoln; Toyota, Lexus; Nissan, Infiniti are examples of "private labels" and there are many, many more I could name (motor oil, gasoline, food products, etc.). Private labeling and leveraging brands in that way is very common and a way for small companies (and big companies by the way) to compete in the market place.